CASE STUDY ON
SOCIAL GOOD APP- GOODWILL
September, 2023 Arya Valsaraj
Design a way to help cities affected by scarcity of food and water
I chose " Design a way to help cities affected by food scarcity and water" because disasters and casualties are unexpected and can happen to any place/ city/state. The government and neighbouring states must help to overcome the distress the residents of that particular place might undergo. A lot of food outlets and grocery stores may get affected blocking the supply of food and water. Lack of these primary resources can affect mental and physical health of refugees. Therefore it is necessary to collaborate and work efficiently to ensure no ones remain hungry and weak in the temporary refuge centres during rescue operations.
USER RESEARCH
PROBLEM STATEMENTS
Judith is a responsible and hard working architect who wants to use her money to help the poor so that she can feel needed and useful to the society
Sam is a kind hearted man who cares about children and wants to help those in distress and problematic situation with donations so that he can be seen as an important societal figure.
competitive audit report
USER FLOW
DIGITAL WIREFRAMES
USABILITY STUDY
TASK COMPLETION
4 out of 5 participants completed all their tasks.
NAVIGATION
3 out of 5 participants found navigation to the homepage easy.
FIRST THING NOTICED
2 out of 5 particcipants found first page a bit out of context.
Found "Hello friend" not an appropriate for a donation/charity app
Couldn’t understand the need for stories in the beginning while app opens up
1 participant noticed the sign in page as inclusive so that people can donate anonymously
PAYMENT OPTIONS
All participants preferred to pay via card or online means
FEELING OF RECOGNITION
Most participant feel recognised for their actions
APP PROTOTYPE
THANK YOU!
